Go Active goes Gold in rural areas thanks to £227,000 funding boost

Released on October 7, 2015

An exciting new scheme to help older people in rural areas become more active is to launch across South Oxfordshire and the Vale of White Horse.

South Oxfordshire and Vale of White Horse District Councils have been awarded £227,000 by Sport England for Go Active Gold, a three year project offering a range of sports and classes in rural areas for people aged 60 plus.

Go Active Gold will target different villages each year to encourage people to do 30 minutes of moderate intensity physical activity each week.  Sessions start in January and will be delivered by Go Active Gold ‘activators’ and local sports and activity coaches. 

Members of the local community will also be encouraged to volunteer to help spread the message about what’s on offer and set up and deliver some sessions. 

Activities will begin in January and will include dance, tai chi, table tennis, golf, bowls, pilates, yoga, Nordic walking and fitness

Taster sessions in the above will initially be held in Kingston Bagpuize, Steventon, Woodcote, Watlington, Chalgrove, Sutton Courtney and Shiplake so look out for more details about your local event!

Further sessions for elsewhere in southern Oxfordshire will be announced in the coming months.

Cllr Anna Badcock, Cabinet Member for Leisure at South Oxfordshire District Council, said: “We are absolutely delighted to receive this Sport England funding. Being active is vital for a healthy old age - by exercising we can reduce the years confined to an armchair and stay able to go out with friends and family. This funding means that more people can join exercise groups close to home and don't need to travel far to keep fit.”

Cllr Charlotte Dickson, Cabinet Member for Leisure at Vale of White Horse District Council, said:  “Go Active Gold will help us ensure that opportunities are available for older people in rural areas to get active.  This will help to bring communities together and reduce the likelihood of people feeling isolated.’’ 

Go Active Gold is one of over 40 projects to secure a share in £8.2 million of National Lottery funding from Sport England. Encouraging people to give sport a go, the fund empowers local communities to reach out to people who for one reason or another don’t exercise.  

Announcing the funding, Sport England Director of Community Sport, Mike Diaper, said, “It’s great to be working with innovative projects like Go Active Gold which offer more people the chance to get active in a way that suits them best. Given the overwhelming benefits of being active, it’s important that age, gender, or income never prevent anyone from taking part.”

Details of the programme will be available shortly on www.southoxon.gov.uk/gold and www.whitehorsedc.gov.uk/gold.